Digital Billboards in Franchising? No, Thank You!

It happened again, as more and more often. This brings to 18 the number of ad agencies that have turned to EuroDisplay after experimenting for a few months a digital billboard in franchise / concession. So last month, another ad agency – after having an unpleasant experience with a digital billboard in franchise / concession – has decided to cancel the concession contract (and pay the penalty fee) to go with EuroDisplay.

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