LED Perimeter boards, versatility meets technology

30.05.2022

Depending on its importance, a sporting event is able to attract a more or less large audience that will attend stadiums or indoor facilities to support their favorite team or enjoying the performance of athletes engaged in a competition.

Until a decade ago, advertising at sporting events was done in the traditional way, with billboards placed around sports fields, plastic banners, large posters, announcements through loudspeakers.

Thanks to LED technology, LED perimeter screens have been developed and marketed with impressive results: modular to reach the desired lengths, easily transportable and mountable in a short time, quickly assembled to take the desired shape but first of all extremely versatile, these LED displays specifically designed to be placed on the sides of a sports field, have quickly become a way to generate profits by companies managing sports facilities.

The possibility of showing the advertising of several sponsors during a sporting event, thanks to the software that manages the creativity shown on the LED displays, is in fact the great strength of these Digital Signage devices that attract the interest of companies wishing to give visibility to their brands: at the same time, they represent an investment of sure economic return for those who buy and manage them.

The LED perimeter displays we offer use patented cables to ensure operation even in bad weather conditions with pouring rain. In addition, they are equipped with soft pads that cover the top of the screens so as not to pose a danger to athletes who may accidentally come into contact with them.

Thanks to the fact that our LED perimeter boards meet all of UEFA's requirements for the use of this type of display on the sides of a football pitch, we are able to supply this product to be used also during international football events. Just think of the matches that are broadcasted on TV, even worldwide, and it will be easy to imagine the number of people reached by the advertising shown on the perimeter displays and, consequently, the amounts requested by the companies that manage them to grant a dedicated space to a sponsor.